The Ray White Group continues its drive to be at the forefront of real estate marketing
The Group aims to assist their growing network of sales agents and property managers with our Digital Proposal solution, Engage – an offering that helps win listings, build an audience and categorise data.
The Engage team have worked closely over the past 12 months with Ray White Australia and New Zealand to create on-brand and unique pre-listings kits, sales & property management proposals, price update templates and customisable content blocks for their group.
“We understand that no two agents or local areas are the same”
Head of Marketing, Todd Alexander, explains that “We understand that no two agents or local areas are the same, and whilst our digital proposals within Engage are completely on brand, they are also very customisable to assist with how our agents work with their clients and teams. We constantly push for solutions that benefit our sellers, agents, and offices directly. The Engage proposals are fast to create and easy for our agents to track and qualify potential new business”.
“Engage is a product which collaborates with both Sales and Property Management”
Tim Snell, Head of Group Performance at Ray White Group, adds that “Engage is a product which collaborates with both Sales and Property Management, and enables you to get the most out of the Ray White brand. Finding new and intuitive ways to stand out in a competitive marketplace has never been so important. Collaborating with information and technology to make sure you look your best is helping our agents win more business”.
The digital proposals are built to be accessible to customers of any level of technology proficiency, on any device they might own and even makes it easy to print instantly if your customers cannot access the internet, or prefer to read things in physical formats.
Engage doesn’t just collect data on who’s opening your proposals.
Engage categorises the quality of views with advanced algorithms to tell you not just when a page is opened but how interested the viewer was.
“Engage is about tracking data and insights as people interact with your digital proposals, having beautiful presentations built bespoke for your brand to ensure you are best in class, and saving agents an average of 25 minutes per proposal compared to doing it manually”, Stephanie Green, Head of Engage, added.
“The Engage team is driven and committed to develop the best proposal tool in the market to help agents win more business. The results have been positive and we’re all looking forward to a long and mutually beneficial partnership with the Ray White Group. There is so much more to come with Engage, like Real Time Agent integrations, further automations, and entering new global markets. Watch this space.” Stephanie added.
If you’re interested to learn how Engage can help you win more listings click here.